Region Manager Creative and Brand Marketing - South Region

Inspired by faith. Driven by innovation. Powered by humankindness. CommonSpirit Health is building a healthier future for all through its integrated health services. As one of the nation’s largest nonprofit Catholic healthcare organizations, CommonSpirit Health delivers more than 20 million patient encounters annually through more than 2,300 clinics, care sites and 137 hospital-based locations, in addition to its home-based services and virtual care offerings. CommonSpirit has more than 157,000 employees, 45,000 nurses and 25,000 physicians and advanced practice providers across 24 states and contributes more than $4.2 billion annually in charity care, community benefits and unreimbursed government programs. Together with our patients, physicians, partners, and communities, we are creating a more just, equitable, and innovative healthcare delivery system.

This is a remote position with 25%-50% travel.

This position supports the South Region: Texas, Kentucky, Tennessee, Arkansas and Georgia

Job Summary and Responsibilities

The Manager, Marketing Creative and Brand for the South Region plays a pivotal role in one of the most significant brand
transformations in healthcare today. As part of CommonSpirit Health’s national rebranding initiative, this leader will
bring a unified system name, visual identity, and brand presence to life across all care sites and communications within
the South Region. This is a unique opportunity to shape how a brand is experienced by millions—patients, providers, and
communities alike.

Reporting to the South Region VP of Marketing and Communications and working closely with the National Brand Team,
this strategic and creative leader will guide a regional implementation team through a high-impact rollout. The Manager
is responsible for ensuring thoughtful, localized execution of the brand across all touchpoints—from signage and digital
platforms to internal culture and patient communications. This role serves as a vital connector between national vision
and local delivery, advancing brand unification, ensuring creative excellence, and preparing the region for successful,
system-wide brand integration.

● Partner closely with the System Brand team to ensure national strategies are effectively translated into
localized creative solutions that maintain brand cohesion.
● Provide input on templates, playbooks, and training resources to empower regional teams with the tools they
need to deliver brand-aligned work.
● Track and manage cross-functional work streams, timelines, and deliverables; identify risks and lead issue
resolution in partnership with internal and external teams.
● Liaise with executive and operational stakeholders across markets to support buy-in, visibility, and brand
continuity across departments.
● Contribute creative insights and recommendations to inform evolving brand guidelines based on real-time
feedback and implementation realities.
● Support internal campaign development and brand activation efforts to engage employees and stakeholders
throughout the brand transition journey.

Required Qualifications and Experience

● Bachelor’s degree required (or equivalent experience in graphic design, marketing, communications, or a related field)
● 10+ years of experience in brand management, creative direction, or marketing leadership, preferably in healthcare, nonprofit, or complex
multi-market organizations.
● Strong portfolio of work demonstrating experience in overseeing brand creative development and implementation across a wide
range of channels.